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Bosch Mobility
The automotive industry is at a turning point, with software as its new foundation. This brings immense opportunity, yet many of us face similar challenges: How do we scale development, manage complexity, and turn strategy into execution?
This webinar series is our invitation to navigate these questions together. It’s a shared journey of discovery, designed to provide guidance and clarity in a complex landscape.
Across 5 episodes in 2026, our mobility experts will guide our exploration, focusing on real-world experience. Our goal is to foster meaningful exchange and build a shared understanding. Let's embark on this learning path together to gain new perspectives for informed decision-making.
Within the series we will progress through the key stages of transformation:
Thursday, 16.07.2026
As software becomes the defining factor in mobility, development itself becomes a key differentiator.
This session explores how modern development environments, automation, and collaboration models are changing the way software is built. We focus on how to reduce friction, enable scalable development, and create alignment across teams and partners.
Highlights:
Wednesday, 09.09.2026
In a software-driven world, the ability to deploy and update software continuously is an absolute “must”.
Episode 3 proposes a “Develop Once, Deploy Often” approach, which enables faster innovation cycles, reduces complexity, and decouples software from hardware constraints. We look at how deployment, runtime, and integration strategies redefine control over the vehicle lifecycle.
Highlights:
Tuesday, 13.10.2026
The Software-defined vehicle (SDV) demands rapid innovation amid rising complexity and cost pressures. Microcontrollers are the backbone of vehicle applications, and advanced embedded software is redefining their capabilities and role in the SDV architecture.
This session presents a practical, hardware-agnostic approach that keeps foundational microcontrollers fit for the future while driving significant cost reductions and scalability. Join us for a holistic vision for Software-driven mobility, uniting chip, ECU, and cloud through vertical integration.
Highlights:
Friday, 04.12.2026
There is no single blueprint for software-driven mobility (SDM). Every organization builds its own path, shaped by its context, priorities, and constraints.
In this panel discussion, we bring together diverse perspectives from across the mobility ecosystem to explore how organizations are navigating the transition. From platform thinking and ecosystem collaboration to organizational transformation and decision-making under uncertainty, this session focuses on how real progress is achieved in practice.
No ideal solutions, just a grounded dialogue about the realities, trade-offs, and decisions that shape successful transformation.
Highlights:
Host: Olga Grischtschenko, Speakers: Niccolo Haegele and Fabian Basner
The automotive industry has entered a new era where software defines the entire vehicle experience. This change is not about technology only. It is an industry wide transformation.
In this session, we explore the key forces driving software-driven mobility and what they mean for leading organizations. From rising system complexity to increasing cost pressure and faster innovation cycles, we share a clear overview of where change begins and how to master it.
Highlights:
Whitepaper - Driving innovation: collaborating to unlock the full technical potential of software-defined vehicles
The move from hardware with embedded software to software-defined vehicles and services will shape the mobility of the future. Over-the-air updates and upgrades throughout the vehicle lifecycle will take customer satisfaction to the next level. At the same time, these developments present new business opportunities for manufacturers and suppliers that extend beyond vehicle and component sales. Excellence in software engineering is crucial for adapting to evolving user requirements and delivering timely updates and upgrades.
With our combined expertise in multiple domains and regions, we are creating integrated and innovative hardware and software solutions for software-defined vehicles. This whitepaper showcases our broad and modular portfolio and discusses the technical enablers that deliver tangible benefits to manufacturers.
Whitepaper - Beyond the hype: turning automotive disruption into opportunity
The mobility sector is undergoing a paradigm shift, with software becoming the defining factor. Coupled with artificial intelligence, this is leading to faster innovation cycles and an increased focus on the user experience. As a result, vehicles are becoming more and more connected and intelligent as they develop into integral parts of broader ecosystems. While this transformation presents significant opportunities for the automotive industry, it also gives rise to fundamental changes that mobility players must respond to.
Under the headline “Beyond the hype: turning automotive disruption into opportunity” the whitepaper offers insights into how Bosch is navigating this seismic market shift: adapting to local market needs for global success, driving change for the software-defined vehicle (SDV), harnessing the power of artificial intelligence (AI), and fostering key partnerships.
